Green IT/Broadband and Cyber-infrastructure Overview
One of the greatest threats to our future society and economy is global warming. The ICT industry and research community has a collective responsibility to help address this problem. Fortunately, as compared to other industry sectors, the ICT industry and research community has the tools at hand to reduce its direct CO2 output to zero and the additional capability of enabling other sectors of society to reduce their carbon footprint. Governments around the world are wrestling with the challenge of how to reduce carbon dioxide emissions. The current preferred approaches are to impose carbon taxes and implement various forms of cap and trade, which effectively is a hidden tax. However another approach to help reduce carbon emission is to “reward” those directly who reduce their carbon footprint. The concept is very similar to the "Cap and Dividend" bill in front of the US congress except rather than providing a tax credit, the consumer is offered a variety of free low carbon services and products. A "Cap and Reward" system can be implemented without legislation on a local scale. One possible reward system is to provide homeowners with free fiber to the home or free wireless products and other electronic services such as ebooks and eMovies if they agree to pay a premium on their energy consumption which will encourage them to reduce emissions by turning down the thermostat or using public transportation. Not only does the consumer benefit, but this business model also provides new revenue opportunities for network operators, optical equipment manufacturers, and eCommerce application providers.
Universities can also play a significant leadership role as cyber-infrastructure is one of the major producers of CO2 emissions at our universities. Although cyber-infrastructure is part of the problem, it can also be part of the solution. The beauty of cyber-infrastructure and ICT in general, is that thanks to high speed optical networks, this equipment can be located virtually anywhere. Relocating cyber-infrastructure computers, databases, instrumentation and laboratory equipment to remote renewable energy sites not only helps the environment but can also save the institution significant money in their energy bills. More importantly such a strategy also allows the university or researcher to earn valuable carbon and energy offset dollars. A good example of this strategy is the PROMPT initiative "Next Generation Internet to Reduce Global Warming (G-NGI)" where researchers and institutions can earn valuable offset dollars for Internet technologies and process that reduce CO2 emissions. Universities can also encourage students and faculty to reduce their respective carbon footprint by also implementing a "gCommerce" reward system such as free eTextbooks, free downloads of video and music in exchange for students paying a premium on parking, travel and other related activities.
For more details please see
Free Fiber and High Speed Internet to the Home Initiative
http://free-fiber-to-the-home.blogspot.com/
ICT and Global Warming - opportunities for innovation and economic growth
http://docs.google.com/Doc?id=dgbgjrct_2767dxpbdvcf
PROMPT Next Generation Internet to Reduce Global Warming
http://www.promptinc.org/documents/NGI_release_en_v2.pdf
Thursday, November 19, 2009
Australian ISP goes carbon-neutral
thay also plan to earn carbon offsets by going carbon neutral. Some
excerpts -- BSA]
Australian ISP goes carbon-neutral
http://www.telecomasia.net/content/australian-isp-goes-carbon-neutral?page=0%2C0
While most carriers are reluctant even to set targets for reducing
their carbon footprint, Australian ISP Internode has already been
carbon-neutral for a year.
The company, which has over 170,000 subscribers Australia-wide,
sources 100% of its electricity needs from renewable energy, and has
molded its equipment upgrade purchasing decisions towards energy
efficiency and sustainability.
The company has also started to invest in its own renewable energy
infrastructure, choosing to run a number of remote sites via solar
cells. With operators forced to pay a premium for piping power to
remote areas - and to provide expensive, long-lasting battery backups
- it is becoming cost-competitive to run these sites on solar, Lindsay
said.
Becoming carbon-neutral is “not as expensive an undertaking as most
people looking at it would imagine,” Lindsay said. In South
Australia, green power costs around 20% more than traditional forms of
power, and that is the dominant cost.
The positive publicity benefits of the decision likely outweigh any
extra financial burden, he added.
“Any telecom company can do what we've done,” Lindsay said.
“It's not as big a challenge as it looks. It comes down to the
fundamental question – do the shareholders of the business care more
about the dividend this year, or about the long-term impact of people
on the planet?”

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