Green IT/Broadband and Cyber-infrastructure Overview

One of the greatest threats to our future society and economy is global warming. It is estimated that the CO2 emissions of the ICT industry alone exceeds the carbon output of the entire aviation industry. The ICT industry and research community has a collective responsibility to help address this problem. Fortunately, as compared to the aviation industry, the ICT industry and research community has the tools at hand to reduce its direct CO2 output to zero and the additional capability of enabling other sectors of society to reduce their carbon footprint through "Carbon rewards" rather than unpopular "Carbon taxes". Governments around the world are wrestling with the challenge of how to reduce carbon dioxide emissions. The current preferred approaches are to impose “carbon” taxes and implement various forms of cap and trade or carbon offset systems. However another approach to help reduce carbon emission is to “reward” those who reduce their carbon footprint. It is estimated that consumers control or influence over 60% of all CO2 emissions. As such, one possible reward system of trading “bits and bandwidth for carbon”, or sometimes called "gCommerce" is to provide homeowners with free fiber to the home or free wireless products and other electronic services such as ebooks and eMovies if they agree to pay a premium on their energy consumption which will encourage them to reduce emissions by turning down the thermostat or using public transportation. Not only does the consumer benefit, but this business model also provides new revenue opportunities for network operators, optical equipment manufacturers, and eCommerce application providers.


Universities can also play a significant leadership role as cyber-infrastructure is one of the major producers of CO2 emissions at our universities. Although cyber-infrastructure is part of the problem, it can also be part of the solution. The beauty of cyber-infrastructure and ICT in general, is that thanks to high speed optical networks, this equipment can be located virtually anywhere. Relocating cyber-infrastructure computers, databases, instrumentation and laboratory equipment to remote renewable energy sites not only helps the environment but can also save the institution significant money in their energy bills. More importantly such a strategy also allows the university or researcher to earn valuable carbon offset dollars. A good example of this strategy is the PROMPT initiative "Next Generation Internet to Reduce Global Warming (G-NGI)" where researchers and institutions can earn valuable offset dollars for Internet technologies and process that reduce CO2 emissions. Universities can also encourage students and faculty to reduce their respective carbon footprint by also implementing a "gCommerce" reward system such as free eTextbooks, free downloads of video and music in exchange for students paying a premium on parking, travel and other related activities.


For more details please see

Free Fiber and High Speed Internet to the Home Initiative
http://free-fiber-to-the-home.blogspot.com/


ICT and Global Warming - opportunities for innovation and economic growth
http://docs.google.com/Doc?id=dgbgjrct_2767dxpbdvcf


PROMPT Next Generation Internet to Reduce Global Warming

http://www.promptinc.org/documents/NGI_release_en_v2.pdf



Monday, July 21, 2008

New low Carbon Notebooks to connect to the Internet

[Here is a good article on how I think the PC industry will evolve in order for consumers to reduce their carbon footprint -- BSA]

http://www.nytimes.com/2008/07/21/technology/21pc.html
The personal computer industry is poised to sell tens of
millions of small, energy-efficient Internet-centric devices.
The new computers, often called netbooks, have scant onboard memory. They
use energy-sipping computer chips. They are intended largely for surfing Web
sites and checking e-mail. The price is small too, with some selling for as
little as $300.
The companies that pioneered the category were small too, like Asus and
Everex, both of Taiwan.
Several makers are taking the low-powered PCs one step further. In the
coming months, they are expected to introduce "net-tops," low-cost versions
of desktop computers intended for Internet access.
A Silicon Valley start-up called CherryPal says it will challenge the idea
that big onboard power is required to allow basic computing functions in the
Internet age. On Monday it plans to introduce a $240 desktop PC that is the
size of a paperback and uses two watts of power compared with the 100 watts
of some desktops.
It wants to take advantage of the trend toward "cloud computing," in which
data is managed and stored in distant servers, not on the actual machine.
Industry analysts say that the emergence of this new class of low-cost,
cloud-centric machines could threaten titans like Microsoft and Intel, or
even H.P. and Dell, because the giants have built their companies on the
notion that consumers want more power and functions built into their next
computer.

It is a market that caught the major computer companies - both hardware and
software - by surprise after Asus, entered the market last year with the
$300 Eee PC. The company thought the device would essentially appeal to the
education market, or as a starter laptop for adolescents, but the interest
has turned out to be broader.
With an emphasis not in on-board applications (like word processing), but
Internet-based ones like Google Docs, the Linux-based Eee PC sold out its
350,000 global inventory. It has been in short supply ever since, said
Jackie Hsu, president of the American division of Asus. Everex has sold
around 20,000 of its CloudBook, which sells for about $350.

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